If you are a consumer with a disability, please get in touch with us as indicated in the “Contact Us” section of this Privacy Policy for information about how you may access this Privacy Policy in an alternative format.

Introduction – Welcome

We are Dennis Kirk Inc. (“Dennis Kirk,” “we,” “us,” or “our”), a U.S. company, located at 955 South Frandsen Avenue, Rush City, MN 55069, and we take your privacy seriously. Therefore, as set forth in this policy (the “Privacy Policy”), we have implemented practices and procedures that are designed to protect your privacy.

This Privacy Policy governs the Dennis Kirk website, currently located at denniskirk.com, the subdomains of that website, Dennis Kirk’s blog located at denniskirk.com/blog, as well as Dennis Kirk’s special event and contest sites such as garagebuild.com, sledbuild.com, thepatriotride.org, and affiliated sites where this Privacy Policy is posted (collectively, the “Website”). This Privacy Policy also guides our use of the information you provide to us over the phone, such as when you call our customer service call center, or in person.

We are excited to engage with you through your use of the Website and through our various online services and applications that are provided through the Website (collectively, the “Services”). This Privacy Policy is meant to help you understand our practices regarding the collection, use, and disclosure of personal information in connection with these Services as well as inform you of your rights and choices about the use of your information. We will not use or disclose your information except as described in this Privacy Policy.

This Privacy Policy will apply to visitors to the Website and users of any Services. Please remember that you are agreeing to the practices and procedures described in this Privacy Policy when you use the Website and/or Services. If you provide Personal Information, you also agree that information may be transferred from your current location to the offices and servers of Dennis Kirk and its authorized third parties. If you do not agree with this Privacy Policy, please do not use the Website or any of the Services.

Table of Contents - Quick Links

1. Types of Information We Collect
2. How We Collect Your Information
3. How We Use Your Information
4. How We May Disclose Your Information
5. Communication Services and Community Features
6. Third-Party Advertising
7. Cart Abandonment and Email Messaging
8. All Users: Your Choices and Controls
9. California Residents: California Privacy Rights
10. Security Practices
11. Links to Other Services
12. Notice to International Users
13. Additional Information
14. Changes to this Privacy Policy
15. Children’s Data
16. Exclusions
17. Contact Us

Types of Information We Collect

When you interact with us through the Website and/or Services, we collect the information you provide, usage information, and information about your device. We also collect information about you from other sources like our service providers, which we may combine with other information we have about you. Here are the types of information we collect about you:

(A) Personal Information

“Personal Information” is information that identifies, relates to, describes, or can be reasonably linked to, directly or indirectly, a particular individual or household. We may collect Personal Information (as we have done for the past 12 months) from you on or through the Services in a variety of ways, including when you register on the Website, purchase a Service, participate in online contests or surveys, sign-up for a newsletter or subscription, or purchase merchandise.

We also may, from time to time, receive Personal Information about you from third-party sources to improve the Services, to process and deliver your order; to administer, protect, and improve our business, the Website, and/or the Services; and for the various purposes outlined in this Privacy Policy.

We have grouped together the following categories of Personal Information to explain how we use this type of information. Personal Information may include:

• Personal Identifiers, including your first and last name, birthdate, age, gender, username, and password.
• Contact Information, including your email address, phone number, and home or shipping address.
• Financial Information, including your credit card or debit card number, purchasing history, and products you’ve viewed.

The information that you provide in each case will vary. In some cases, you may be able to provide Personal Information via email or free text boxes, such as contacting Dennis Kirk to request further information. When providing your Personal Information, please provide only relevant information and do not provide unnecessary sensitive information, such as Social Security numbers, credit card information or other sensitive personal data, unless required for our services.

(B) Device Identifiable Information

We may collect information that may not reasonably identify you or a household personally, but is linked to your computer or device (“Device Identifiable Information”). We collect Device Identifiable Information from you in the normal course of providing the Services.

When you visit our Website to browse, read, or download content, we automatically collect Device Identifiable Information about your computer that your browser sends, such as your IP address, browser type and language, access times, pages visited, and referring website addresses. We may use Device Identifiable Information to analyze trends, help administer the Services, track the online movement of users, to learn about and determine how much time visitors spend on each page of the Website, how visitors navigate throughout the Website or use other Services, and to gather broad demographic information for aggregate use. We may also collect Device Identifiable Information through “cookies” or “web beacons” as explained below.

In addition, we may collect Device Identifiable Information about your mobile device such as the type and model, operating system (e.g., iOS or Android), carrier name, mobile browser (e.g., Chrome, Safari), and applications using our Website.

When aggregated or deidentified information (including Device Identifiable Information), is directly associated with Personal Information, such that the aggregated or deidentified information can be reasonably associated with a particular individual User or household, then this aggregated or deidentified information is treated as Personal Information. We reserve the right to use and disclose aggregated or deidentified information for any commercially reasonable purpose.

How We Collect Your Information

(A) Cookies and Web Beacons – The Cookie Policy

To help us serve you better, we may collect Device Identifiable Information from you through technologies such as “cookies” and “web beacons” (which are also called clear GIFs, pixel tags, or pixels) or by tracking internet protocol (“IP”) addresses.

• “Cookies” are small data files that are stored by your web browser when you interact with a website. When you visit a webpage, the cookie sends back Device Identifiable Information.
• “Web beacons” are small graphic images (usually invisible) that can be embedded in content and ads on a webpage that track usage of the Website and effectiveness of communication. These web beacons can then be used to recognize our cookies and to monitor certain Customer interactions with a website.

Cookies operate in the background. You can turn them off by adjusting your web browser settings, but doing so may make it difficult to use some of the features on the Website or the features may not be available to you. We may use cookies to make your Website experience easier by, for example, remembering your preferences, keeping track of your login name, password and, if you want to buy things while on the Website, your “shopping cart.”

We may also use cookies and other activity tracking tools on the Website and through other Services to collect your engagement metrics, including your Personal Identifiers and Device Identifiable Information, related to your activity on the Website and Services.

We use Google Analytics, an automated technology to collect Device Identifiable Information to evaluate use of our products and services and to diagnose technical issues. You can obtain more information about how Google Analytics collects, and processes and uses this data at https://policies.google.com/privacy?hl=en and https://marketingplatform.google.com/about/analytics/.

Your browser may offer you a “Do Not Track” option, which allows you to signal to operators of websites and web applications and services that you do not want them to track your online activities. The Website and Services do not currently support Do Not Track requests at this time.

(B) Other Direct Interactions with You

You give us your information in your direct interactions with us. We collect this information when you provide it to us, such as when you register an account on our Website and other Services; view or purchase a product; sign up to receive emails, publications, or other communications from us; review or rate a product, leave feedback, or respond to surveys; participate in promotions, sweepstakes, or contests that we offer; or provide it when you otherwise interact with us electronically, over the phone, or in person. This information includes Personal Identifiers, Contact Information, Biographical Information, Financial Information, and Device Identifiable Information, which you may give us from time to time.

We may match Device Identifiable Information with Personal Information that we may have from or about you, which would allow us to identify you. We may use this information to provide you with offers that are available where you physically are located.

(C) Other Third-Party Sources

We may also receive other information from third-party service providers such as hosting providers, data management companies, address list hosting companies, e-mail service providers, analytics companies (e.g., Google Analytics), distribution companies, fulfillment companies, and payment processors (collectively, “Service Providers”) for a variety of purposes in connection with the operation of our Website and Services.

Examples of such purposes include when you purchase our products, participate in contests, write reviews, leave feedback, or take our surveys through a third-party vendor. We may also receive information from Service Providers through marketing and demographic studies that we use to supplement Personal Information and deidentified information provided directly by you.

How We Use Your Information

(A) For the Purpose Collected

If you provide Personal Information to us for a certain reason, we will use the Personal Information in connection with the reason for which it was provided.

For instance, if you register or open an account on the Website or Services, the Personal Information you provide may be used to maintain your account, provide you access to certain features of our Website or Services, or offer you the benefits and privileges that typically come along with registration. These benefits may include access to and use of exclusive or personalized content or activities, access to product news and promotions, and participation in special events and promotions (such as contests and sweepstakes). As part of these activities, you consent to our use of your Personal Information to determine your eligibility, contact you or provide you with notifications, and/or fulfill and deliver orders.

(B) Support from Service Providers

In addition, Personal Information and Device Identifiable Information that we collect may be used by us and by Service Providers (as has been for the past 12 months) to help us run our business. Examples of such purposes for which we or our Service Providers may use your Personal Information and Device Identifiable Information that we collect may be to:

• contact you about the Website and/or Services you have requested;
• provide you with Services or information you have requested, products you have ordered, or notifications to which you have subscribed, such as emails and newsletters;
• confirm or fulfill an order you have made and/or process payments that you make to us;
• administer your participation in a contest, sweepstakes, promotion, product review or rating, survey, or voting poll;
• facilitate the operation, maintenance and improvement of the Services, our business operations, and internal recordkeeping;
• prevent fraud and to ensure the security of the Website and the Services; and
• with your permission, send you promotional material or special offers from us or our Service Providers. If you no longer wish to receive promotional e-mails from us, or have your information shared with our Service Providers as previously described, you may change your mind and/or your preferences by following the directions in the “All Users: Your Choices and Controls” section of the Privacy Policy below.

Our Service Providers are given the information they need to perform their designated functions in connection with the Services. We do not authorize them to use or disclose your Personal Information for their own marketing or other purposes.

(C) Processing Payment

When you buy products from us, you may be directed to a different website maintained by a PCI-DSS compliant third-party payment processor, such as PayPal (or as otherwise identified at checkout), to process the transaction. PayPal, or other third-party payment processor, is an independent controller of any data collected on such payment processor’s own websites and services. Your Financial Information, including your credit card or debit card number, expiration date, name on the card, or security code are not stored within our systems. Please refer to the payment processing Service Provider’s privacy policy for more information.

(D) Security, Fraud Prevention, and Identity Verification

We, along with our Service Providers, may use your Personal Information to verify your identity so we can properly process your requests and prevent fraud. By accessing and using our Services, you agree that we may use your submitted and obtained Personal Information and Device Identifiable Information for such purposes and to maintain the security of the Services.

(E) Improving Our Products and Marketing

We may also use your Personal Information, Device Identifiable Information, and other personally non-identifiable information collected through the Website and Services to help us (or allow Service Providers to help us) improve the content and functionality of the Website and Services so that we can better understand our users and to provide customer support, to detect fraud, to personalize control and experiences on our Website and applications, and to improve the Services. We may use this information to communicate with you regarding the Website and Services and, to the extent permitted by law, to tell you about services we believe will be of interest to you.

(F) Enforcement and Complying with Legal Obligations

We may use your Personal Information to enforce our agreements and polices and procedures, to investigate and prevent activities that may violate our policies or be illegal, and to respond to legal proceedings and obligations.

How We May Disclose Your Information

(A) Affiliates and Business Transfers

We may disclose the information collected through the Website with our affiliates, subsidiaries, and other related entities in order to provide our products, services and effective customer support. Additionally, as we develop our business, we might sell or buy businesses or assets, such as the sale of all or most of our assets or equity to another company. In the event of a corporate sale, merger, reorganization, dissolution, bankruptcy or similar event in which a third party assumes control of all or part of our business, Personal Information may be part of the transferred assets or business.

(B) Service Providers and Third Parties

We disclose Personal Information and Device Identifiable Information with Service Providers, as described above in “How We Use Your Information”. As described above, our Service Providers are given the information they need to perform their designated functions in connection with the Services.

We do not authorize our Service Providers to use or disclose your Personal Information for their own marketing or other purposes. We do not sell your Personal Information to third parties, whether for monetary or other valuable consideration.

We may disclose with third parties Device Identifiable Information and/or aggregated demographic information collected on or through the Services for various purposes such as targeted advertising and research and analysis. Aggregated demographic information does not include and is not linked to any Personal Information that can identify you or another individual person.

(C) Legal Requirements

We may also disclose Personal Information and Device Identifiable Information under the following circumstances:

• if required by law, such as by a court order, statute, regulation or rule, through legal process, or for law enforcement purposes;
• in the event of a bankruptcy, insolvency, reorganization, receivership or assignment for the benefit of our creditors;
• if we determine it necessary in connection with an investigation or in order to protect our legal rights;
• if needed by our professional advisers, including our lawyers, auditors, or accountants, or consulting services; or
• in response to requests from federal, state, local, or foreign law and civil enforcement agencies, such as a search warrant, subpoena, regulatory inquiry, or court order.

Communication Services and Community Features

Chat Rooms, Forums, and Message Boards

We welcome inquiries or feedback on the services or products you might use or like to use. Any inquiries, feedback, suggestions, or ideas you provide to us (collectively, “Feedback”) will be treated as non-proprietary and non-confidential. Your Feedback on or through the Services may be available to others who visit the Services. In addition, we may use your Feedback in advertising campaigns and other promotions. We may or may not use your name in connection with such use, and we may or may not seek your consent before using the Feedback for such purposes. Therefore, you should have no expectation of privacy with respect to your Feedback on or through the Services. You should not submit any content you do not wish to make available to the general public. In particular, your Feedback must not violate the privacy or other rights of others. You may not use false identifying information or contact information, impersonate any person or entity, or otherwise mislead us as to the origin of any Feedback.

The Services may make chat rooms, forums, blogs, message boards, and other community features and activities available to you and other users. If you post Personal Information online via the Services (“User Content”), it will be publicly available and you may receive unsolicited messages from other parties. We cannot ensure the security of any information you choose to make public in a chat room, forum, or message board. Also, we cannot ensure that parties who have access to such publicly available information will respect your privacy. Please exercise caution when deciding to disclose Personal Information in these areas. We reserve the right (but assume no obligation) to review and/or monitor any such community areas on the Services.

We have the right to:

• Take any action with respect to any User Content that we deem necessary or appropriate in our sole discretion, including if we believe that such User Content violates this Privacy Policy, including the content standards, infringes any right of any person or entity, threatens the personal safety of users of the Services or the public or could create liability for Dennis Kirk, or if such User Content is not applicable to the subject matter (for example, providing unnecessary information in a product review that is not about such products).
• Take appropriate legal action, including without limitation, referral to law enforcement, for any illegal or unauthorized use of the Services.
• Terminate or suspend your access to all or part of the Services for any or no reason, including without limitation, any violation of this Privacy Policy.
• Without limiting the foregoing, we have the right to fully cooperate with any law enforcement authorities or court orders requesting or directing us to disclose the identity or other information of anyone posting any materials on or through the Services.

Dennis Kirk has a zero tolerance policy for any User Content that constitute, in our sole discretion, harassment, racism, obscene content, discrimination or any other offensive content of any kind. At our sole discretion, we may suspend, terminate or permanently ban your access to the Services for any violation of this zero tolerance policy.

However, we do not undertake to review material before it is posted on the Services. Accordingly, we assume no liability for any action or inaction regarding transmissions, communications or content provided by any user or third party. We have no liability or responsibility to anyone for performance or nonperformance of the activities described in this section.

YOU WAIVE AND HOLD HARMLESS DENNIS KIRK AND ITS AFFILIATES, LICENSEES AND SERVICE PROVIDERS FROM ANY CLAIMS RESULTING FROM ANY ACTION TAKEN BY DENNIS KIRK OR ANY OF THE FOREGOING PARTIES DURING OR AS A RESULT OF ITS INVESTIGATIONS RELATED TO USER CONTENT AND FROM ANY ACTIONS TAKEN AS A CONSEQUENCE OF INVESTIGATIONS BY SUCH PARTIES OR LAW ENFORCEMENT AUTHORITIES.

Third-Party Advertising

We may allow other companies that are providing advertising content, social networking services, or other services on our Website to set and access tracking technologies such as cookies on your computer (e.g., Rakuten, Google Analytics, Google Adwords, Bing Adcenter). These companies may collect information, including Device Identifiable Information, about your visits to the Website to measure and assess the effectiveness of online advertising and to provide and better target advertisements about goods and services of interest to you.

While the information collected by these third parties from you while you are visiting our Website is not Personal Information, some of these third parties may also combine such information with other information they have collected from various other sources, such as their own past online and/or offline purchase information and web usage from other sites. Such other information may include personal information, Device Identifiable Information, as well as demographic and behavioral information. Those companies’ use of cookies, and the information collected, are governed by those companies’ privacy policies, not ours. Please see the “All Users: Your Choices and Controls” section below for ways to opt-out of this third-party advertising.

Cart Abandonment and Email Messaging

We use cookies to collect information around abandoned shopping carts. A cart is considered abandoned within one hour of inactivity/lack of purchase. Once the cart is considered abandoned, an email message will be sent as a reminder.

All Users: Your Choices and Controls

You have various choices with respect to the collection of and certain of our uses of the Personal Information we collect from you on or through the Website or Services.

(A) Accessing, Reviewing, Updating, Correcting or Deleting Your Personal Information

If you want to access, review, or update your Personal Information, you can:

• Revise your preferences on the Website through your account profile;
• Call us at 800-969-7501;
• Email us at [email protected];
• Visit us via the web at www.denniskirk.com, click the “Leave us your Feedback” button, and complete and submit the form; or
• Write to us directly at:
  Dennis Kirk Inc.

  Data Protection Officer

  955 South Frandsen Avenue

  Rush City, MN 55012 United States

Upon receiving your communication, we will take appropriate steps to update or correct such information in our possession, or to remove you from our catalog and mailing list.

You can access your preferences by logging into your account. Your preferences include, for example, your profile information, as well as any shipping, payment, and account information (if applicable), as well as whether you want to receive communications from us.

(B) Opting Out of Direct Marketing

From time to time, we may send you email newsletters and marketing emails. Additionally, you may agree to receive communications or solicitations from us (and sign up for an account with us). If you later change your mind, you can revise your preferences by accessing your account profile via the Website or by contacting us via one of the five methods listed above.

You also may opt out of receiving all future promotional e-mails from us by clicking on an opt-out or “unsubscribe” link within the promotional e-mail you receive.  Please understand that if you opt out of receiving promotional correspondence from us, we may still contact you in connection with your other relationship, activities, transactions and communications with us.

(C) Opting Out of Third-Party Advertising

As specified in the Third-Party Advertising section above, we may allow other companies that are providing advertising content, social networking services, or other services on our Website to set and access tracking technologies such as cookies. These companies may collect information, including Device Identifiable Information, about your visits to the Website in order to measure and assess the effectiveness of online advertising and to provide and better target advertisements about goods and services of interest to you.

Seer Interactive is one such third-party advertising service. Information about their privacy practices may be found at Seer Interactive’s privacy policy available at: https://www.seerinteractive.com/privacy-policy.

Your Privacy Rights Under State Law

Shine the Light Law. Pursuant to California Civil Code Section 1798.83, we will not disclose your Personal Information with third parties for the purposes of third-party marketing to you without your prior consent.

Selling Personal Information. We do not “sell” and have not “sold” your personal information (as those terms are defined under appliable privacy laws). We also do not knowingly “sell” or “share” the personal data of children under the age of 16, and have not done so in the prior 12 months.

Sharing Personal Information. We may “share” your Personal Information with trusted third-party service providers. “Share”, under the CCPA and other applicable state data privacy laws, is defined as disclosing or providing Personal Information to a third party for cross-context behavioural advertising (i.e. the targeting of advertising across third party websites).

Preference Signals. If you are a California or Colorado resident, you have the right to opt-out of such targeted advertising of your Personal Information. We process any preference signals regarding such “sharing” of Personal Information in a “frictionless manner”, as that term is defined under the CCPA. You may also email us your opt-out request via the email at [email protected]. For information on how to enable a preference signal, please visit Global Privacy Control.

Some state laws in the United States provide consumers with additional rights with respect to their Personal Information (also known as “personal data”), as those terms are defined under those applicable state laws. Such state laws may include, but are not limited to, the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (the “CCPA”), the Colorado Privacy Act (“CPA”), the Connecticut Data Privacy Act (“CTDPA”), the Utah Consumer Privacy Act (“UCPA”), and the Virginia Consumer Data Protection Act (“VCDPA”). Any Personal Information we collect is collected for the commercial purpose of effectively providing our services to you, as well as enabling you to learn more about, and benefit from, our services. If you reside in a state that provides additional rights with respect to your personal information, you may exercise each of your rights as identified below, subject to our verification of your identity.

(A) Right to Know (Access)

You have the right to know and see what data we have collected about you over the past twelve (12) months, including:

• The categories of Personal Information we have collected about you;
• The categories of sources from which the Personal Information is collected;
• The business or commercial purpose for collecting, selling, or sharing your Personal Information;
• The categories of third parties with whom we have disclosed your Personal Information; and
• The specific pieces of Personal Information we have collected about you.

We may have collected the following categories of personal information from you when using the Website within the last twelve (12) months:

Category	Examples	Collected	Disclosed
Identifiers	A first and last name, postal address, email address, telephone number, unique personal identifier, online identifier, Internet Protocol address, account name.	YES	YES – Affiliates and Service Providers.
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e))	A name, physical characteristics or description, address, telephone number, bank account number, credit card number, debit card number, or any other financial information.	YES	YES – Affiliates and Service Providers.
Protected classification characteristics.	Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).	NO	N/A
Commercial information	Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.	YES	YES – Affiliates and Service Providers.
Sensitive Personal Information	Precise Geolocation, Social Security number, driver’s license, state identification card, passport number, account log-in, financial account, debit card, credit card number with security, or access code or password, racial or ethnic origin, religious/philosophical beliefs, or union membership, genetic data and processing of biometric information, health and sexual orientation.	No	N/A
Biometric information.	Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.	No	N/A
Internet or other similar network activity	Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement.	YES	YES – Service Providers.
Geolocation data	Physical location or movements	NO	N/A
Sensory data.	Audio, electronic, visual, thermal, olfactory, or similar information.	NO	N/A
Professional or employment-related information.	Current or past job history or performance evaluations.	NO	N/A
Non-public education information.	Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.	NO	N/A
Inferences drawn from other Personal Information.	Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.	NO	N/A

Information regarding the sources from which the above categories of information are collected, the business or commercial purpose for which the information is collected, and the categories of third parties with whom we share this information are set forth in the How We Collect Your Information, How We Use Your Information, and How We May Share Your Information sections above.

(B) Right to Correct

You can correct the Personal Information we collect from the Website by accessing your account directly or by contacting us to request that we correct or rectify any Personal Information that you have provided to us.

(C) Limit Use and Disclosure of Sensitive Personal Information.

If we collect any sensitive personal information, you have the right to request that we limit the use of the sensitive personal information to that use which is necessary to perform the services or provide the goods reasonably expected by an average consumer who requests those goods or services.

(D) Portability.

Upon request and when possible, we can provide you with copies of your Personal Information. When such a request cannot be honored, we will advise you accordingly.

(E) Right to Opt Out of Processing

You have the right to request that we do not sell your Personal Information, use your Personal Information for Targeted Advertising, or use your Personal Information for profiling. Where applicable, we will ensure such changes are shared with trusted third parties. Please note that, at this time, Dennis Kirk does not sell your Personal Information.

(F) Right to Deletion

You have the right to request that we delete the Personal Information we have collected from you (and direct our Service Providers to do the same), subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.

(G) Exercising Your Rights

If you are a consumer that has rights under applicable state law, including but not limited to the CCPA, CPA, CTDPA, UCPA, and VCDPA, who chooses to exercise the rights listed above, you can:

• Submit a request via email at [email protected]; or
• Call us at 800-969-7501 to submit your request.

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your Personal Information. If an authorized agent makes a request on your behalf, we may require proof that you gave the agent permission to submit the request.

Verifiable Consumer Request. A verifiable consumer request must:

• Provide sufficient information that allows us to reasonably verify that you are in fact the person (or are an authorized representative of the person) about whom we collected information to which you have a legal interest under applicable data privacy laws.
• Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with such requested information if we cannot verify your identity or authority to make the request and confirm that the information actually relates to you.

Responding to your Request. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to the Personal Information. In some instances, such as a request to delete personal information, we may first separately confirm that you would like for us to in fact delete your Personal Information before acting on your request.

We will respond to your request within forty-five (45) days. If we require more time, we will inform you of the reason and extension period in writing.

In some cases our ability to uphold these rights for you may depend upon our obligations to process Personal Information for security, safety, fraud prevention reasons, compliance with regulatory or legal requirements, or because processing is necessary to deliver the services you have requested. Where this is the case, we will inform you of specific details in response to your request.

Non-Discrimination. We will not discriminate against you for exercising any of your applicable rights described above. For example, we will not deny you goods or services; charge you different prices or rates for goods or services; provide you a different level or quality of goods or services; or suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services as a result of exercising your rights as described above.

Security Practices

We use reasonable security efforts to protect the Personal Information in our possession. However, no method of transmission or storage of data is 100% secure and we will not be responsible for any damage that results from a security breach of data or the unauthorized access to or use of information, whether Personal Information or Device Identifiable Information. To the extent we provide your Personal Information to any third parties, we will request that they use reasonable security measures to protect your information. If you believe your credentials have been compromised, please change your password. Please also notify us immediately of any actual or suspected unauthorized use of the Website or your information.

Links to Other Services

The Services may contain links to other websites and online services. These links are not endorsements of these websites, and this Privacy Policy does not extend to them. When you click on a link to such other sites and services (including by means of clicking on hyperlinks, logos, widgets, banners or advertisements), you become subject to their terms of use and privacy policies posted thereon and/or applicable thereto.

Because we cannot control the activities of third parties, please note that we are not responsible for the privacy practices of third-party websites. We encourage you to be aware of this when you click on a link and leave the Website and/or Services, and to read the privacy policies of every website that collects Personal Information from you.

Notice to International Users

The Website and Services are operated and maintained within the United States. The Website and Services are therefore directed toward users who live in the United States, and we make no assurances or representations of any kind that the Services are suitable for use outside the U.S. or in the country in which you reside. By registering with or using the Website or Services, you affirm that you are a U.S. resident, and you consent to the collection, storage, processing, and transfer of your information in accordance with U.S. laws. We do not knowingly collect, use, store, transfer, disclose, or otherwise process the Personal Information of European Union residents.

The information we collect is kept on servers in the U.S. and may be transferred to servers in other countries, subject to the terms of this Privacy Policy. We retain the Personal Information that we collect for so long as we continue to have a business purpose for it.

For Website Visitors Outside the United States

Under the (i) General Data Protection Regulation (Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016, or “GDPR”), (ii) Data Protection Act 2018, (iii) the GDPR as it forms part of the law of England and Wales, Scotland and Northern Ireland (i.e., “UK GDPR”) as provided in the Data Protection Act 2018, and (iv) any other applicable data protection legislation of any country or other jurisdiction (collectively “International Data Protection Laws”) individuals have specific rights with respect to their Personal Information, or “personal data” as defined under the International Data Protection Laws. For the purposes of this Privacy Policy, Dennis Kirk operates as a data controller. Any personal data we collect from you is processed in the United States and under the terms of this Privacy Policy.

Any personal data we collect from you is processed in the legitimate interest of our business and providing our services to you as the lawful means of such processing. You may always withdraw your consent to our use of your personal data as described below. We will only retain your personal data for the time necessary to provide you the information and services to which you have consented, to comply with the law and in accordance with your rights below.

The Data Controller is:

Dennis Kirk Inc.

Data Protection Officer

955 South Frandsen Avenue

Rush City, MN 55012 United States

You can exercise any of the following rights, subject to verification of your identity, by notifying us as described below:

• Access. You may request a copy of the personal data our Website databases currently contain
• Automated Processing and Decision-Making. You may request that we stop using your personal data for automated processing, such as profiling. When contacting Dennis Kirk, please explain how you wish us to restrict automated processing of your personal data. When such restrictions are not possible, we will advise you accordingly. You can then choose to exercise any other rights under this Privacy Policy, to include withdrawing your consent to the processing of your personal data.
• Correction or Rectification. You can correct what personal data our Website database currently contains by accessing your account directly, or by emailing us (as provided below) to request that we correct or rectify any personal data that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause information to be incorrect. Where applicable, we will ensure such changes are shared with trusted third parties.
• Restrict Processing. When applicable, you may restrict the processing of your personal data by submitting a request via email (to the email provided below). In your email, please explain how you wish us to restrict processing of your personal data. When such restrictions are not possible, we will advise you accordingly. You can then choose to exercise any other rights under this Privacy Policy, to include withdrawing your consent to the processing of your personal data. Where applicable, we will ensure such changes are shared with trusted third parties.
• Object to Processing. When applicable, you have the right to object to the processing of your personal data by submitting a request via email to (to the email provided below). When such objections are not possible, we will advise you accordingly. You can then choose to exercise any other rights under this Privacy Policy, to include withdrawing your consent to the processing of your personal data. Where applicable, we will ensure such changes are shared with trusted third parties.
• Portability. Upon request and when possible, we can provide you with copies of your personal data. When such a request cannot be honored, we will advise you accordingly. You can then choose to exercise any other rights under this Privacy Policy, to include withdrawing your consent. Where applicable, we will ensure such changes are shared with any trusted third parties.
• Withdraw Consent. At any time, you may withdraw your consent to our processing of your personal data through this Website by notifying us via email (to the email provided below). Using the same email address associated with your Website account, simply type the words “WITHDRAW CONSENT” in the subject line of your email. Upon receipt of such a withdrawal of consent, we will confirm receipt and proceed to stop processing your personal data. Where applicable, we will ensure such changes are shared with trusted third parties.
• Erasure. If you should wish to cease use of our Website and have your personal data deleted from our Website, then you may submit a request by emailing us at the email provided below. Upon receipt of such a request for erasure, we will confirm receipt and will confirm once your personal data has been deleted. Where applicable, we will ensure such changes are shared with trusted third parties.

Exercising your rights. If you are a data subject that has rights under the International Data Protection Laws, who chooses to exercise the rights listed above, you can submit a request via email at [email protected].

Submit Complaints or Questions. If you wish to raise a complaint on how we have handled your personal data, you can contact us as described below. If you reside in a European Union member state or the United Kingdom, you may also lodge a complaint with the supervisory authority in your country.

Additional Information

By using the Website and/or the Services, such as establishing an account or making a purchase, you consent to the processing of your Personal Information as provided in this Privacy Policy. You may withdraw that consent by contacting us as indicated in the “Contact Us” section of this Privacy Policy.

Please know that when you withdraw your consent, we may still use your information to the extent necessary to complete a transaction with you or as otherwise permitted by law. You are required to provide certain Personal Information in order to use some of the Services, to make a purchase or to take advantage of certain features available through the Website.

Changes to this Privacy Policy

This Privacy Policy replaces any earlier version. You should review this Privacy Policy periodically as we may modify it from time to time

If we change our Privacy Policy in the future, we will post the changed Privacy Policy on the homepage of the Website and other locations where the policy was previously posted. You will be able to determine what version of the Privacy Policy applies by the “Last Updated” placed under the title. Where consistent with applicable law, your continued use of the Website and/or Services after we have changed the Privacy Policy signifies your acceptance of the revised terms.

Under certain circumstances (e.g., with respect to certain material changes to this Privacy Policy), we may also elect to notify you through additional means, such as posting a notice on the front page of the Website or by means of an e-mail.

Children’s Data

We do not knowingly collect, use, disclose, or otherwise process the Personal Information from children under the age of 18. We also do not authorize individuals who are under the age of 18 to use the Website or the Services, nor do we direct them to those under 18 years of age.

If we learn we have collected or received Personal Information from a child under 18 without verification of parental consent, we will endeavor to delete that information. If you believe we have any information from a child under the age of 18, please contact us as indicated in the “Contact Us” section of this Privacy Policy

Contact Us

Please feel free to contact us if you have questions or concerns about this Privacy Policy or if you would like to exercise your applicable data protection rights by:

• Calling us at 800-969-7501;
• Emailing us at [email protected];
• Visiting us via the web at www.denniskirk.com, click the “Leave us your Feedback” button, and complete and submit the form; or
• Write to us directly at:
  Dennis Kirk Inc.

  Data Protection Officer

  955 South Frandsen Avenue

  Rush City, MN 55012 United States